Innovation / Design Strategy / Brand Experience
Innovation | Brand Design Language | Design Assessments | Process Improvement | Cultural Shifting |
Strategic Visualization
FEATURED SERVICE
Usability Testing
Human factors/usability testing of medical devices not only makes the product better by designing with the user as the focal point it is also an FDA requirement as part of the 510(k) or PMA submission.
If you are responsible for getting a medical device ready for market we have extensive experience in this area and have prepared a presentation to educate on how we can help your company and product. For further information or questions on our Usability Testing processes please contact Intersection-Inc.or direct contact Milt Halsted at 949-533-9352.
To create a premium service to help you meet your Usability and Usability Testing / cmc / IFU requirements, Intersection has put together the most experienced team of experts in California to address your needs. Our group is led by Dr. Joely Gardner, widely known in Human Factors & Usability Testing services (See link to her recent presentation on IFU Testing: http://www.thedesignacademy.com/#!joely-gardner-article/ip8). Dr. Gardner has a Certificate in Project Management and is a licensed psychologist and a Fellow and Diplomate in the American Board of Medical Psychotherapists & Psychodiagnosticians. She has performed extensive usability testing and voice of customer research projects for companies such as Mitchell Medical, ThermoFisher (Life Technologies), Quest Diagnostics Clinical Trials Division, and Cardinal Health. She is a part-time professor at California State University at Fullerton in the graduate-level certificate program in Customer Experience and User-Centered Design.
June 21st, 2017 4:00 PM
San Diego Convention Center
Creating Breakthroughs Utilizing Human Centered Design for Commercialization & Innovation
A human centered design approach helps companies solve business challenges, differentiate, innovate and develop products and services that make a difference in people’s lives. During this session, attendees will hear from design icons and healthcare thought leaders about new tools and perspectives on how companies have successfully achieved quicker product adoption, market acceleration and ROI with breakthrough solutions that resonate with users. Employing design thinking unleashes cross-departmental innovation, value-added solutions and market opportunities based on user needs. It mitigates risk by developing hypotheses from a user/patient centric view in which concepts are tested and validated through an interactive process offering a key competitive advantage and increased brand value.
Don Norman Director, UC San Diego Design Lab and it's Center for Health
Joan Gregor President & CEO, Intersection-Inc. / The Design Academy
Bob Schwartz General Manager, Global Design; General Electric Healthcare
Moderator Larry Stambaugh, Chairman, Molecular Assemblies, Inc
