Innovation / Design Strategy / Brand Experience
Innovation | Brand Design Language | Design Assessments | Process Improvement | Cultural Shifting |
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FEATURED SERVICE
Usability Testing
Human factors/usability testing of medical devices not only makes the product better by designing with the user as the focal point it is also an FDA requirement as part of the 510(k) or PMA submission.
If you are responsible for getting a medical device ready for market we have extensive experience in this area and have prepared a presentation to educate on how we can help your company and product. For further information or questions on our Usability Testing processes please contact Intersection-Inc.or direct contact Milt Halsted at 949-533-9352.
To create a premium service to help you meet your Usability and Usability Testing / cmc / IFU requirements, Intersection has put together the most experienced team of experts in California to address your needs. Our group is led by Dr. Joely Gardner, widely known in Human Factors & Usability Testing services (See link to her recent presentation on IFU Testing: http://www.thedesignacademy.com/#!joely-gardner-article/ip8). Dr. Gardner has a Certificate in Project Management and is a licensed psychologist and a Fellow and Diplomate in the American Board of Medical Psychotherapists & Psychodiagnosticians. She has performed extensive usability testing and voice of customer research projects for companies such as Mitchell Medical, ThermoFisher (Life Technologies), Quest Diagnostics Clinical Trials Division, and Cardinal Health. She is a part-time professor at California State University at Fullerton in the graduate-level certificate program in Customer Experience and User-Centered Design.
January 2, 2017
Sharon Wolfington joins Advisory Board
Intersection Inc, and the Design Academy are proud to announce the addition of Sharon Wolfington, formally known as Sharon Brown, to their Advisory Board.
With over 20 years of experience in leadership positions, Sharon has experience creating added value both in start-ups and established brands in medical devices and healthcare services. Most recently, Sharon served as President of DJO Recovery Services, where she was responsible for turnaround management of a $400M global business. Sharon was able to reduce operating expenses, achieving leverage and EBITDA growth, recently delivering 5% in Q3 2016. Prior to joining DJO, Sharon spent over a decade with Stryker. She worked her way up, was Vice President and General Manager of a $1B global business and served as President of Stryker Performance Solutions, where she created and launched a new business unit of systems and services to assist hospitals, patients, payers, and providers transform in response to the evolving healthcare model. During her tenure at Stryker, Sharon delivered over $350M of incremental revenue for Stryker.
She has completed the Advanced Management Program at Harvard, and received her bachelors from the University of Miami.
When asked about our human-centered design / design thinking training and its place in the medical field, Sharon had this to say, “The Human Centered Design workshop will have a great impact, not only on product development but in creating a culture of innovation in every aspect of the business.” In addition, "The utilization of the human-centered design tools as part of the design process will enhance revenue, productivity and profitability".
“Sharon brings a depth of experience that will take us to the next level in designing human-centered healthcare said Joan Gregor, President and Chief Executive Officer. “We look forward to her contribution to our Advisory Board and the positive growth it will have on our business.”
ABOUT INTERSECTION_INC
Intersection-Inc is a Design & Innovation Consultancy and a great business partner. Through the lens of design we fuel innovation and ROI by translating business strategy into meaningful user experiences, products and services. Through our design education collaboratory, The Design Academy, we accelerate innovation and shift culture through human-centered design/ design thinking.
We create growth and value for our clients by uncovering and maximizing opportunities..
+ Integrating human-centered design into business process & culture
+ Manifesting innovative products
+ Strengthening great brands
+ Creating new markets and businesses models
We think big, go deep, and empower teams, inspiring..
+ Design thinking
+ Sustainable processes
+ Cultural change
+ Exceptional user experiences
Jeremy Batter 2017
